- The MBR
- Posts
- The ‘Friday Rule’ That Changed Everything
The ‘Friday Rule’ That Changed Everything
This is the Minute Business Riff (MBR). Quick takes. Big swings. Leadership riffs you can read in less time than it takes to scroll LinkedIn aimlessly.
One minute. One idea. That’s it.
Today’s word count: 253
It took me 56s to read this.
A CEO I used to work with had one golden rule:
No new ideas on Fridays.
At first, I thought it was anti-creative. But turns out, it was pro-momentum.
One Friday morning, a sales manager came in hot with a shiny new pitch. Good idea.
Potential upside. Classic “what if we just…” moment.
The CEO didn’t flinch.
“Cool. Throw it in the parking lot. We’ll revisit Monday.”
That was the rule.
Fridays were off-limits for new ideas - not because ideas are bad, but because bad timing kills execution.
He told me later:
“We don’t derail great weeks with late-week chaos.”
That line stuck.
Because how many Fridays have you seen go like this?
Project is 90% done - Team is aligned - Deliverable is in sight - Someone drops a “quick idea”
Suddenly, you’re rewriting the plan, blowing up timelines, and everyone leaves the week tired, not proud.
His rule changed that.
Fridays became sacred: Ship what’s done. Think about what’s next. But don’t start anything new.
Ideas went into a doc called “The Parking Lot.”
Monday mornings? That doc got reviewed, ranked, and routed - if it still felt worth it.
The result? More follow-through. Cleaner handoffs. Way fewer half-baked pivots.
Tactical Takeaway:
Want to protect your momentum?
Ban new ideas on Fridays.
Create an “Idea Parking Lot.”
Give your team space to finish strong.
Because not every good idea needs to be acted on right away.
Some just need to survive the weekend first.
Think this was a banger? Think I’m full of it?
Either way, hit reply and drop some truth bombs.
I read every email 😁

Great leaders are made in minutes. Not meetings.